Business Skills Workshop on Google Ads
11 September @ 9:30 am - 11:30 am
£24.00
Join us for our monthly Business Skills Workshop!
Running your business includes using the right tools and channels to create a strategy that can work on a budget. Join us each month for tips on how to enhance your business skills.
This month, we visit NFBP expert member Victoria Chapman for an introduction to Google Ads.
Victoria is a digital strategist and founder of TLC Ads, a UK-based performance agency specialising in Google Ads, Paid Social and landing page optimisation. With over a decade in digital marketing, she helps businesses drive more leads and sales online through clear strategy, conversion-focused copy, and ad campaigns that actually work.
What You’ll Learn:
This session is an essential introduction to Google Ads for small business owners, freelancers and marketers who want to start running campaigns or improve existing ones. You’ll learn:
- How Google Ads works (in plain English)
- Which campaigns to start with (and which to avoid)
- Common mistakes that drain budget
- How to structure your campaigns for better performance
- What you really need to track
Whether you’re managing your own ads or just want to understand what your agency is doing, you’ll walk away with the clarity and confidence to make smarter decisions with your budget.