Business Support Hour 30 October 2024: Laura Trapnell, Trethowans – What you need to know about Trademarks

Today’s briefing from Laura told us all about ‘What you need to know about trademarks’ with a fact filled presentation describing when you need a trademark and how to apply for it. Trademarks are important because they can help your business in many ways, including identifying products and services, building brand loyalty, protecting intellectual property, selling and licensing your brand, and taking legal action against anyone who uses your brand without your permission. As your brand grows, so does the value of your trademark and applying for trademarks early is an important step.

In this presentation Laura explains when trademarks are need and includes a step by step description of you or your trademark agent can go about applying for one.

Laura’s slides are available here: What you need to know about trademarks